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The Art of War -Plus- The Art of Marketing (Career and Business)

The Art of War -Plus- The Art of Marketing (Career and Business)

Gary Gagliardi
4.1/5 ( ratings)
Marketing is Warfare! Whether you are a business owner, a marketing manager, or just interested in marketing, you can profit from studying this new version of the ancient guide to competition. For over 2,500 years, "The Art of War" has helped its readers find success using the wisdom of Sun Tzu.

Expressed in an exciting, new way in "The Art of Marketing," Sun Tzu's immortal ideas tackle our modern form of warfare-market competition. "The Art of Marketing" translates Sun Tzu's lessons to deal with customers, competitors, and the battle for market awareness and position. "The Art of War & The Art of Marketing" together offer you a proven, workable approach to winning the daily battles of the marketplace.From the Inside Flap
Pages
160
Format
Paperback
Publisher
Clearbridge Publishing
Release
January 05, 2000
ISBN
1929194021
ISBN 13
9781929194025

The Art of War -Plus- The Art of Marketing (Career and Business)

Gary Gagliardi
4.1/5 ( ratings)
Marketing is Warfare! Whether you are a business owner, a marketing manager, or just interested in marketing, you can profit from studying this new version of the ancient guide to competition. For over 2,500 years, "The Art of War" has helped its readers find success using the wisdom of Sun Tzu.

Expressed in an exciting, new way in "The Art of Marketing," Sun Tzu's immortal ideas tackle our modern form of warfare-market competition. "The Art of Marketing" translates Sun Tzu's lessons to deal with customers, competitors, and the battle for market awareness and position. "The Art of War & The Art of Marketing" together offer you a proven, workable approach to winning the daily battles of the marketplace.From the Inside Flap
Pages
160
Format
Paperback
Publisher
Clearbridge Publishing
Release
January 05, 2000
ISBN
1929194021
ISBN 13
9781929194025

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