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Winning at Retail: Developing Sustained Model for Retail Success

Winning at Retail: Developing Sustained Model for Retail Success

Neil Z. Stern
3/5 ( ratings)
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Neil Stern and Will Ander, both of whom are senior partners at retail consultancy McMillan Doolittle, offer insights into avoiding retail's black hole-defined as the resting place for companies that are no longer relevant to their customers. The book is based on research into high-profile companies such as Target, H&M, the Gap, Saturn, Nordstrom, Walgreens Pharmacy and Costco. The authors include their firm's unique proprietary tools, methodologies and concepts. Topics covered include: ?Identifying and implementing the best retail strategy for long-term growth; ?Succeeding through price, assortment, fashion, and solutions-oriented or speedy service; ?The best approaches to retail customer service; ?Responding to demographic and life stage shifts and the explosion of competition. The authors also explore the latest trends in the industry and offer advice for carrying your company into the future. About The Author: Neil Stern is a senior partner of McMillan Doolittle specializing in the area of strategic planning and the development of new retail concepts. He leads the company's food consulting practice; key clients have included McDonald's, Chevron Oil, Publix Supermarkets and Proctor and Gamble. Stern has also worked with numerous retailers like Sears, Successories and Radio Shack. He is the editor of McMillan's Retail Watch newsletter, a premier publication on new trends and concepts. He is a sought-after speaker who is regularly quoted in national media. Willard N. Ander, Jr. is also a partner of McMillan Doolittle. During the past ten years at McMillan Doolittle, he has worked with a number of retail clients on strategy and new store development, including General Motors, Publix, Sears, McDonald's, Amoco, American Stores, Tandy, Musicland, and others. He has also worked with a number of retail suppliers, helping them to develop strategies and business plans that better serve their retail customers. These include Nestle, and Procter and Gamble. Ander's acad
Pages
272
Format
Paperback
Publisher
Wiley India Pvt Ltd
Release
September 09, 2008
ISBN
8126518146
ISBN 13
8126518146

Winning at Retail: Developing Sustained Model for Retail Success

Neil Z. Stern
3/5 ( ratings)
Read Download
Neil Stern and Will Ander, both of whom are senior partners at retail consultancy McMillan Doolittle, offer insights into avoiding retail's black hole-defined as the resting place for companies that are no longer relevant to their customers. The book is based on research into high-profile companies such as Target, H&M, the Gap, Saturn, Nordstrom, Walgreens Pharmacy and Costco. The authors include their firm's unique proprietary tools, methodologies and concepts. Topics covered include: ?Identifying and implementing the best retail strategy for long-term growth; ?Succeeding through price, assortment, fashion, and solutions-oriented or speedy service; ?The best approaches to retail customer service; ?Responding to demographic and life stage shifts and the explosion of competition. The authors also explore the latest trends in the industry and offer advice for carrying your company into the future. About The Author: Neil Stern is a senior partner of McMillan Doolittle specializing in the area of strategic planning and the development of new retail concepts. He leads the company's food consulting practice; key clients have included McDonald's, Chevron Oil, Publix Supermarkets and Proctor and Gamble. Stern has also worked with numerous retailers like Sears, Successories and Radio Shack. He is the editor of McMillan's Retail Watch newsletter, a premier publication on new trends and concepts. He is a sought-after speaker who is regularly quoted in national media. Willard N. Ander, Jr. is also a partner of McMillan Doolittle. During the past ten years at McMillan Doolittle, he has worked with a number of retail clients on strategy and new store development, including General Motors, Publix, Sears, McDonald's, Amoco, American Stores, Tandy, Musicland, and others. He has also worked with a number of retail suppliers, helping them to develop strategies and business plans that better serve their retail customers. These include Nestle, and Procter and Gamble. Ander's acad
Pages
272
Format
Paperback
Publisher
Wiley India Pvt Ltd
Release
September 09, 2008
ISBN
8126518146
ISBN 13
8126518146

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