In 11 chapters by leading scholars, 'The Market Makers' provides a detailed but highly readable analysis of how retailers have become the leading drivers of the new global economy.
Language
English
Pages
304
Format
Hardcover
Publisher
Oxford University Press, USA
Release
May 01, 2011
ISBN
0199590176
ISBN 13
9780199590179
The Market Makers: How Retailers Are Reshaping the Global Economy
In 11 chapters by leading scholars, 'The Market Makers' provides a detailed but highly readable analysis of how retailers have become the leading drivers of the new global economy.