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Unique Value: The Secret Of All Great Business Strategies

Unique Value: The Secret Of All Great Business Strategies

Andrea Dunham
3/5 ( ratings)
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This book offers an analysis of the modern corporate enterprise that is both descriptive and prescriptive . The authors expose reasons for a company's failure, for example, the destroyed People Express airline, and highlight the steps taken for a company's success, for example, Joseph E. Seagram and Sons.
Language
English
Format
Hardcover
Publisher
MacMillan Publishing Company
Release
February 01, 1993
ISBN
0026144913
ISBN 13
9780026144919

Unique Value: The Secret Of All Great Business Strategies

Andrea Dunham
3/5 ( ratings)
Read Download
This book offers an analysis of the modern corporate enterprise that is both descriptive and prescriptive . The authors expose reasons for a company's failure, for example, the destroyed People Express airline, and highlight the steps taken for a company's success, for example, Joseph E. Seagram and Sons.
Language
English
Format
Hardcover
Publisher
MacMillan Publishing Company
Release
February 01, 1993
ISBN
0026144913
ISBN 13
9780026144919

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