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Political Communications: The General Election Campaign of 1992

0/5 ( ratings)

The result of the 1992 British general election confounded the predictions of most pollsters and commentators. This book examines the process of communication between politicians and voters during the campaign. The contributors--politicians, party strategists, journalists, pollsters and political scientists--examine the role of the press and television in communicating the claims of the parties to the electorate and the response of the voters to the politicians. In addition, it focuses on the attempts of politicians to manipulate the mass media, and the media's resistance of these attempts.

Language: English

Pages: 296

Format: Paperback

Publisher: Cambridge University Press

Release: August 17, 1995

ISBN: 0521469643

ISBN 13: 9780521469647

Political Communications: The General Election Campaign of 1992

0/5 ( ratings)

The result of the 1992 British general election confounded the predictions of most pollsters and commentators. This book examines the process of communication between politicians and voters during the campaign. The contributors--politicians, party strategists, journalists, pollsters and political scientists--examine the role of the press and television in communicating the claims of the parties to the electorate and the response of the voters to the politicians. In addition, it focuses on the attempts of politicians to manipulate the mass media, and the media's resistance of these attempts.

Language: English

Pages: 296

Format: Paperback

Publisher: Cambridge University Press

Release: August 17, 1995

ISBN: 0521469643

ISBN 13: 9780521469647

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