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Worried about good content and bad writing? Not the case. Minimalist, straight to the point writing, amazing content.This book is brilliant. I have to say, this time, Gary found a sweet spot - he got it right.The main problem with the first two books were the writing - even though the content Gary brings up is great, you can tell that by following his videos around - the writing was not okay, a little repetitive and tiring.In this book, no, my friend. The writing is light, straight to the point,...
Be interesting. Be useful. Be inspiring. Be visual. Be generous. Some of the wisdom of Gary V which he shares by analyzing the social media posts of various brands. Particularly good on visual marketing. Better in print as very visual.
If you are an inexperienced social media/ digital marketer, you will find this book useful. While Gary does make some very good (and obvious) points, anyone that has experience in the space will find them elementary. The author seems to have a good understanding of how the diff social media platforms have a certain "vibe," and I'm sure his suggestions will be effective. He also has a lot of examples of good and bad business posts to the platforms. However, I got lost with the boxing analogies!!
Gary is back at it with another break-down of what works in the world of social media. The focus in this book is on micro-content and the power of true caring for the customer, EVERY SINGLE TIME!Jabs is the lightweight pieces of content that benefit your customers by making them laugh. Hook is the call to action. You have to keep jabbing on all the social media platforms until you are finally ready to land the hook. The key point being that the jabs differ from platform to platform. Each platfor...
I had a chance to catch some Marietv.com and she was interviewing Gary about his new book. I'll be honest, he was new to me and I almost turned the video off because I just don't have much time to read books right now unless they will help me write mine, or can help me with developing my healing-base business. Holy crapola, I'm so glad I didn't turn off the video. In fact, I watched it and then downloaded the book to my Nook.This was the first book in a long time I simply couldn't put down, and
A bit outdated now, but generally nice.
A really great, no nonsense, straightforward book on how to write cracking social media posts. Lots of advice and examples and tips on what to do and what not to do. I found really useful. đź‘Ť
I liked the premise about getting your story out there in a noisy world. However, the book read as an extension of the author's brand more than discussing good content online.
OK so I loved this book! I haven't read a lot of books on social media so I thought this would be a great one for my book club "Business-Related Books For Success"! Gary Vaynechuk really stresses the importance of micro-content on social media! What is so cool about this book is that he fills the pages with sample posts that are excellent as well as lame as hell! His reviews on company's social media posts are hilarious! He lost me at "See you later, Alligator"! So funny Gary! Great Quote from J...
Gary's latest book does a great job of presenting how to make social media updates interesting. His advice on community management, while martial in tone, is right in the sense that you need to nurture before you ask. Gary is one of the best marketers in the business, so his Ogilvy-esque take on updates is very interesting. More experienced social media marketers may find this to be pedestrian, but it never hurts to polish up.There are some issues from a B2B marketing perspective. Gary classifie...
I love Gary Vee, but I hadn't planned on reading this book. "Thank You Economy" was a little meh for me after "Crush It" so it took me seeing him in interviews with Marie Forleo and Chase Jarvis to realize I needed to read JJJRH. They were so complimentary of the content that I felt compelled to buy and read it. Glad I did.Like I said in my review for Simon Sinek's book "Start With Why", as a newbie, I need you to show me how to get from A to B to C before I'll be able to see the path from A to
The cover, the content, the conclusion. A “classical” book for social media to learn how to use it. A good book for: intermediates.
How teachers and other youth workers can use this bookThe skills and concepts in this book are marketable and transferable. Start a club in which teens (under adult supervision) create social media posts to help promote your branch/organization/teen club – fundraisers, call for volunteers, recruit participants. This is a concrete, project-based application of technology. Kids can add the experience to their resumes and college applications and the NGO can use it to apply for grants. It’s win-win...
I read this book because I have a small business and I wanted to know what I should be doing on social median AND I wanted to know how to do it. Gary does a good job of evaluating some existing ads on Twitter, etc. And he has some good ideas. However, however told me how to do it. For example, someone favored a tweet I did. How did he do that? I had to have someone tell me what DM was and how to do it. I guess Gary assumed all his readers knew how to do all the social media activities. Not so. I...
This is an excellent book about marketing right on social media. The author does a fantastic job of explaining what works and what doesn't with actual examples of social media jabs and right hooks. We have gleaned so much information from this book about marketing our business and personal accounts. I highly recommend this to anyone who wants to make a statement on social media with their business.
It is getting increasingly hard for companies, big and small, to tell their story in this noisy, chaotic, social media world. This book attempts to make that task a little easier.Most companies are on social media because it is "expected," or because their competitors are already here. But they have little, or no, idea as to how to do it the right way. Perhaps the biggest rule is to Create Interesting Content. Give people a reason to visit you on Facebook or Twitter more than once. Post somethin...
This is a good book to start with when trying to advertise on big social media platforms. While it doesn't provide guidance as to how to advertise on these sites, it provides principles that marketers and business owners have to take note when doing social media advertisements. In a very brief summary, the book mainly went through 5 big social media platforms: Facebook, Twitter, Pinterest, Instagram, and Tumblr. The marketing perspective taught by this book is that consistent microcontent (which...
Love "Crush It," by Gary Vaynerchuk, we've listened to this audiobook roughly 15 times in the studio ... This book ... Well, it's tough to write a book on social media and stay current ... Jab, Jab, Jab, Right Hook is 2 years old, and it shows. If you're clueless about social media, and media strategy for brands, sure, there are some useful tidbits. As someone very familiar with social media and branding, I found it mostly common sense and stuff I already knew.Maybe if Gary V was reading it, I'd...
This pretty much sums it up: "Content is king, context is God and then, there if effort". So quit looking for excuses and finding all that is wrong with various social media platforms. Gary Vee says get on the wagon now, and build your momentum. Figure out a native language of each of the platforms (he covers 9big ones in great detail) and you will see results sooner than later. He shows you examples of good and not so great posts, analyzes them and provides enough detail that anyone could benef...
Obviously, some of the content of this book is awfully dated and would benefit an updated edition. But not all of it.I wanted to read Jab, Jab, Jab, Right Hook in 2021 to better understand the underlying philosophy of Gary Vaynerchuk' social media presence and what I got instead was a tactical overlook, which is... pretty great? By any means? The most valuable piece of insight I got from Jab, Jab, Jab, Right Hook is the various nuances in what makes content "platform appropriate" and user friend...