A collection of the best thinking from one of the most innovative management consulting firms in the world. For the past 35 years, The Boston Consulting Group has been shapiing the way business is done the world over, and now, "Perspectives on Strategy" offers a unique opportunity to acquaint readers with a broad selection of the firm's contributions. A compilation of 75 of BCG's most influential articles and thought pieces, this book is an indispensable source of fresh ideas, insights, and practical lessons for managers, executives, and entrepreneurs in every industry.
Language
English
Pages
319
Format
Hardcover
Publisher
John Wiley & Sons
Release
March 09, 1998
ISBN
0471248339
ISBN 13
9780471248330
Perspectives on Strategy from the Boston Consulting Group
A collection of the best thinking from one of the most innovative management consulting firms in the world. For the past 35 years, The Boston Consulting Group has been shapiing the way business is done the world over, and now, "Perspectives on Strategy" offers a unique opportunity to acquaint readers with a broad selection of the firm's contributions. A compilation of 75 of BCG's most influential articles and thought pieces, this book is an indispensable source of fresh ideas, insights, and practical lessons for managers, executives, and entrepreneurs in every industry.