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Making the Compelling Business Case: Decision-Making Techniques for Successful Business Growth

Making the Compelling Business Case: Decision-Making Techniques for Successful Business Growth

Wolfgang Messner
4/5 ( ratings)
Read Download
Providing the necessary background information and hands-on tools to build compelling business cases, this book will increase the reader's capability to champion new business development ideas, take them to senior management, and facilitate the decision process by understanding the key theories and practices of finance and corporate investments.
Pages
464
Format
Hardcover
Publisher
Palgrave Macmillan
Release
December 20, 2013
ISBN
1137340568
ISBN 13
9781137340566

Making the Compelling Business Case: Decision-Making Techniques for Successful Business Growth

Wolfgang Messner
4/5 ( ratings)
Read Download
Providing the necessary background information and hands-on tools to build compelling business cases, this book will increase the reader's capability to champion new business development ideas, take them to senior management, and facilitate the decision process by understanding the key theories and practices of finance and corporate investments.
Pages
464
Format
Hardcover
Publisher
Palgrave Macmillan
Release
December 20, 2013
ISBN
1137340568
ISBN 13
9781137340566

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