Learn the secrets to selling materials, supplies, and services to a very unique type of customer, the home builder. Selling to Builders helps you understand what motivates home builders to purchase and what builders value in sales and service professionals. Author Steve Monroe takes you step-by-step through the process of setting up and managing a sales territory. Whether you are a real estate broker, trade contractor, supplier, or a member of one of the countless other professions that sells to home builders everyday, Selling to Builders is an indispensable resource.
Learn the secrets to selling materials, supplies, and services to a very unique type of customer, the home builder. Selling to Builders helps you understand what motivates home builders to purchase and what builders value in sales and service professionals. Author Steve Monroe takes you step-by-step through the process of setting up and managing a sales territory. Whether you are a real estate broker, trade contractor, supplier, or a member of one of the countless other professions that sells to home builders everyday, Selling to Builders is an indispensable resource.