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Managing Technological Innovation: Competitive Advantage from Change

Managing Technological Innovation: Competitive Advantage from Change

Frederick Betz
4.2/5 ( ratings)
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Management of technology is the crossroads at which technological strategy meets business strategy to create new business opportunities. "Managing Technological Innovation" introduces technology management and illustrates the importance of managing information technologies, as well as how MOT is carried out with today's physical, biological, and information technologies. New material for this edition examines the ethical side of technology to address advances made in biotechnology and human genome research.
Language
English
Pages
504
Format
Hardcover
Publisher
Wiley-Interscience
Release
July 03, 2003
ISBN
0471225630
ISBN 13
9780471225638

Managing Technological Innovation: Competitive Advantage from Change

Frederick Betz
4.2/5 ( ratings)
Read Download
Management of technology is the crossroads at which technological strategy meets business strategy to create new business opportunities. "Managing Technological Innovation" introduces technology management and illustrates the importance of managing information technologies, as well as how MOT is carried out with today's physical, biological, and information technologies. New material for this edition examines the ethical side of technology to address advances made in biotechnology and human genome research.
Language
English
Pages
504
Format
Hardcover
Publisher
Wiley-Interscience
Release
July 03, 2003
ISBN
0471225630
ISBN 13
9780471225638

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