"I downloaded 'The New Rules For Writing For The Web' yesterday and could not put it down . Read it cover to cover and have to say it is brilliant, very insightful and exceptionally useful. Will put what I've learned to good use straight away."
Paul Allinson - New Student Ltd
"Thanks to the link to your book, and what a revelation! I’m sure you can imagine there’s a level of skepticism before clicking on a link to a ‘book’, however I just wanted to say I thoroughly enjoyed reading it, and I forwarded it onto my team as a matter of principal! Short, pragmatic and ultimately impactful."
Richard Ralston - Accenture
Description
As the title suggests, there are new rules to learn when it comes to writing for the web and communicating with digital mindsets.
In this short and concise eBook, Joe Pélissier, reveals why these new rules are important and how to apply them.
The chapters are
1. Why I’m writing this
2. Why the New Rules are Important
3. Rewiring Your Brain
4. The Quest to Gorge
5. The Paradox of Choice
6. Types of Website
7. The SRRC Formula
8. Cultivate the 16%
9. The Psycho Stuff
10. Think Window Shopping
11. The Cosmetic Stuff
12. The Wordy Stuff
13 What have you got to lose?
15. About Joe Pélissier
16. Courses & Resources
If you are looking at how to engage directly with customers and buyers using your website, this is a perfect first read.
"I downloaded 'The New Rules For Writing For The Web' yesterday and could not put it down . Read it cover to cover and have to say it is brilliant, very insightful and exceptionally useful. Will put what I've learned to good use straight away."
Paul Allinson - New Student Ltd
"Thanks to the link to your book, and what a revelation! I’m sure you can imagine there’s a level of skepticism before clicking on a link to a ‘book’, however I just wanted to say I thoroughly enjoyed reading it, and I forwarded it onto my team as a matter of principal! Short, pragmatic and ultimately impactful."
Richard Ralston - Accenture
Description
As the title suggests, there are new rules to learn when it comes to writing for the web and communicating with digital mindsets.
In this short and concise eBook, Joe Pélissier, reveals why these new rules are important and how to apply them.
The chapters are
1. Why I’m writing this
2. Why the New Rules are Important
3. Rewiring Your Brain
4. The Quest to Gorge
5. The Paradox of Choice
6. Types of Website
7. The SRRC Formula
8. Cultivate the 16%
9. The Psycho Stuff
10. Think Window Shopping
11. The Cosmetic Stuff
12. The Wordy Stuff
13 What have you got to lose?
15. About Joe Pélissier
16. Courses & Resources
If you are looking at how to engage directly with customers and buyers using your website, this is a perfect first read.