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Marketing on the Internet: Your Seven-Step Plan for Suceeding in e-Business Now That the Hype Is Over

Marketing on the Internet: Your Seven-Step Plan for Suceeding in e-Business Now That the Hype Is Over

Susan Sweeney
4.5/5 ( ratings)
Read Download
This updated edition reflects the rapid changes in online marketing topics such as effective Web site design, secure payment methods, Web promotion techniques, and building relationships with online customers. Dozens of worksheets help readers sharpen the focus of the online needs and goals of their businesses, and hundreds of screen shots illustrate successful tactics. Case studies of online business successes explain the concepts in the book and illustrate how they work in real-life situations.
Language
English
Pages
482
Format
Paperback
Publisher
Maximum Press
Release
July 01, 2002
ISBN
1885068808
ISBN 13
9781885068804

Marketing on the Internet: Your Seven-Step Plan for Suceeding in e-Business Now That the Hype Is Over

Susan Sweeney
4.5/5 ( ratings)
Read Download
This updated edition reflects the rapid changes in online marketing topics such as effective Web site design, secure payment methods, Web promotion techniques, and building relationships with online customers. Dozens of worksheets help readers sharpen the focus of the online needs and goals of their businesses, and hundreds of screen shots illustrate successful tactics. Case studies of online business successes explain the concepts in the book and illustrate how they work in real-life situations.
Language
English
Pages
482
Format
Paperback
Publisher
Maximum Press
Release
July 01, 2002
ISBN
1885068808
ISBN 13
9781885068804

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