Read Anywhere and on Any Device!

Subscribe to Read | $0.00

Join today and start reading your favorite books for Free!

Create Free Account

The Cultural Context In Business Communication

4/5 ( ratings)

The Cultural Context in Business Communication focuses on differences and similarities in business negotiations and written communication in intercultural settings. To set the scene, Edward T. Hall looks back at "culture" as an evolutionary concept and Charles Campbell explains the value of classical rhetoric in contemporary cultures. Further contributions present case studies of cross-cultural encounters and discourse aspects in various settings. Steven Weiss explores the proper character of six cultures: Chinese, French, Japanese, Mexican, Nigerian, and Saudi. Other chapters contrast English with cultures such as Chinese, German, Dutch, Finnish, and Irish. The book closes with two chapters on training for effective business communication and provide models in participatory training and gaming.

Language: English

Pages: 269

Format: Hardcover

Publisher: John Benjamins Publishing Company

Release: December 15, 1998

ISBN: 1556195303

ISBN 13: 9781556195303

The Cultural Context In Business Communication

4/5 ( ratings)

The Cultural Context in Business Communication focuses on differences and similarities in business negotiations and written communication in intercultural settings. To set the scene, Edward T. Hall looks back at "culture" as an evolutionary concept and Charles Campbell explains the value of classical rhetoric in contemporary cultures. Further contributions present case studies of cross-cultural encounters and discourse aspects in various settings. Steven Weiss explores the proper character of six cultures: Chinese, French, Japanese, Mexican, Nigerian, and Saudi. Other chapters contrast English with cultures such as Chinese, German, Dutch, Finnish, and Irish. The book closes with two chapters on training for effective business communication and provide models in participatory training and gaming.

Language: English

Pages: 269

Format: Hardcover

Publisher: John Benjamins Publishing Company

Release: December 15, 1998

ISBN: 1556195303

ISBN 13: 9781556195303

More books from René Dirven

Cognitive English Grammar

3.9/5 ( ratings)

Applied Cognitive Linguistics I: Theory and Language Acquisition (Cognitive Linguistic Research)

4.7/5 ( ratings)

Culture, Body, and Language: Conceptualizations of Internal Body Organs Across Cultures and Languages

4.6/5 ( ratings)

Cognitive Sociolinguistics: Language Variation, Cultural Models, Social Systems

Culture, Body, and Language: Conceptualizations of Internal Body Organs across Cultures and Languages (Applications of Cognitive Linguistics [ACL] Book 7)

Sociocultural Situatedness

Metaphor and Metonymy in Comparison and Contrast (Cognitive Linguistics Research, 20.) (Cognitive Linguistics Research, 20.)

Cognitive Models in Language and Thought: Ideology, Metaphors and Meanings (Cognitive Linguistics Research [CLR] Book 24)

The Ubiquity of Metaphor: Metaphor in Language and Thought

A User's Grammar of English: Word, Sentence, Text, Interaction: Part A: The Structure of Words and Phrases

Metaphor and Nation: Metaphors Afrikaners Live by

Culture, Body, and Language: Conceptualizations of Internal Body Organs Across Cultures and Languages

A User's Grammar of English: Word, Sentence, Text, Interaction: Part B: The Structure of Sentences

Rate this book!

Write a review?