This is a catalog of the commemorative exhibition of the one-hundredth anniversary of The Yellow Book, the most important and notorious British magazine in the 1890s--and the first to market High Culture to mass audiences in England and America through modern advertising strategies. It includes a 40-page essay, illustrations, and a checklist of the exhibition held at Houghton Library in 1994.
This is a catalog of the commemorative exhibition of the one-hundredth anniversary of The Yellow Book, the most important and notorious British magazine in the 1890s--and the first to market High Culture to mass audiences in England and America through modern advertising strategies. It includes a 40-page essay, illustrations, and a checklist of the exhibition held at Houghton Library in 1994.