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CIM Coursebook 05/06 Managing Marketing Performance

CIM Coursebook 05/06 Managing Marketing Performance

Helen Meek
0/5 ( ratings)
Elsevier/Butterworth-Heinemann s 2005-2006 CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually, and free online access to the MarketingOnline learning interface, it offers everything you need to study for your CIM qualification.
Co-written by the CIM Senior Examiner for the Managing Marketing Performance module to guide you through the 2005-2006 syllabus
Each text is crammed with a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your understanding of the theory
Contains sample exam questions and answers written exclusively for this Coursebook to enable you to practise what has been learned and help prepare for the exam
Pages
304
Format
Paperback
Publisher
Butterworth-Heinemann
Release
August 15, 2005
ISBN
0750666536
ISBN 13
9780750666534

CIM Coursebook 05/06 Managing Marketing Performance

Helen Meek
0/5 ( ratings)
Elsevier/Butterworth-Heinemann s 2005-2006 CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually, and free online access to the MarketingOnline learning interface, it offers everything you need to study for your CIM qualification.
Co-written by the CIM Senior Examiner for the Managing Marketing Performance module to guide you through the 2005-2006 syllabus
Each text is crammed with a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your understanding of the theory
Contains sample exam questions and answers written exclusively for this Coursebook to enable you to practise what has been learned and help prepare for the exam
Pages
304
Format
Paperback
Publisher
Butterworth-Heinemann
Release
August 15, 2005
ISBN
0750666536
ISBN 13
9780750666534

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