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Best Practices to Understanding Your Market

0/5 ( ratings)

The old way of doing business no longer works for marketers. The “old-school” way of marketing, which relies on long-term strategies coupled with "a feel for the market," no longer works for most companies. Leaders, who try to work in this way while ignoring the wealth of information now available, will find it difficult to compete in the future.

Instead, the companies that will thrive are the ones with the ability to respond quickly to changes in the marketplace. To respond rapidly requires that marketers truly understand their customers, which in turn requires an ability to capture a vast of array of information now available through traditional and emerging media and translate that information into sound decision-making practices.

Language: English

Pages: 12

Format: Kindle Edition

Release: August 09, 2012

Best Practices to Understanding Your Market

0/5 ( ratings)

The old way of doing business no longer works for marketers. The “old-school” way of marketing, which relies on long-term strategies coupled with "a feel for the market," no longer works for most companies. Leaders, who try to work in this way while ignoring the wealth of information now available, will find it difficult to compete in the future.

Instead, the companies that will thrive are the ones with the ability to respond quickly to changes in the marketplace. To respond rapidly requires that marketers truly understand their customers, which in turn requires an ability to capture a vast of array of information now available through traditional and emerging media and translate that information into sound decision-making practices.

Language: English

Pages: 12

Format: Kindle Edition

Release: August 09, 2012

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