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The Sale Is in the Tale

5/5 ( ratings)

Format: Kindle Edition

The Sale Is in the Tale

5/5 ( ratings)

Format: Kindle Edition

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Reader Reviews

Erik Qualman

(5/5)

0

May 14, 2025

Great story and even better takeaways!
Cynthia

(5/5)

0

May 14, 2025

Great takeaways for Sales Reps, CEOS, HR, and communications managers alike!The Sale is in the Tale takes you on an engaging fabled journey through the eyes of a young medical sales exec struggling to go from zero to hero in his job. Along the way, the rep discovers that just walking into client meetings with a great product, case studies, and data was getting him nowhere. Once he learns to turn those long, boring case studies into case STORIES grounded in real-life situations, he draws in and w...