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The Transformer: Principles of Making Isotype Charts

4.1/5 ( ratings)

Isotype is a system of pictograms designed to communicate complex information in a nonverbal way. Developed in 1936 by a team of sociologists lead by Otto and Marie Neurath, this process of "transforming" data into visual form has strongly influenced the fields of graphic design. The Transformer: Principles of Making Isotype Charts is the first English-language primer on Isotypethe foundation of the modern-day pictographic signals found in airports, train stations, highway signs, and computer interfaces. Featuring illustrated examples and essays, including a previously unpublished essay by Marie Neurath, The Transformer is a long-overdue appreciation of an important moment in the history of visual communication.

Language: English

Pages: 126

Format: Paperback

Publisher: Hyphen Press

Release: September 16, 2009

ISBN: 0907259405

ISBN 13: 9780907259404

The Transformer: Principles of Making Isotype Charts

4.1/5 ( ratings)

Isotype is a system of pictograms designed to communicate complex information in a nonverbal way. Developed in 1936 by a team of sociologists lead by Otto and Marie Neurath, this process of "transforming" data into visual form has strongly influenced the fields of graphic design. The Transformer: Principles of Making Isotype Charts is the first English-language primer on Isotypethe foundation of the modern-day pictographic signals found in airports, train stations, highway signs, and computer interfaces. Featuring illustrated examples and essays, including a previously unpublished essay by Marie Neurath, The Transformer is a long-overdue appreciation of an important moment in the history of visual communication.

Language: English

Pages: 126

Format: Paperback

Publisher: Hyphen Press

Release: September 16, 2009

ISBN: 0907259405

ISBN 13: 9780907259404

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