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Very useful reading for every level of management. Though a slightly old case study, the learnings and inferences are relevant today too. The names of the actors and companies mentioned can be replaced by today's names. As I have always believed, competitions and applicable strategies are all covered in history and these are sheer science.The best part of such case studies is that it alleviates one to the level of CEOs at least for the time taken from the first to the last page.
One of the best thing to read if you're the person of business. If you're still at the beginning of your business readings not recommended to start with. The book stats clearly how to overcome your competitors without needing to expand your boundaries and getting to finance. There are lots of proven cases that support the methodologies. It just needs to be updated to what's going on around these days as it has been written in 1989.You may watch this excerpt:https://www.youtube.com/watch?v=sbIkb....
Even though this article has been published since 30 years ago, it’s still quite useful and in trend. Japanese companies now are already quite successful. This book explained why they can compete with the western companies with limited resources by unlocking the limitation of strategic thinking.
As relevant as ever!This article is a must-read for anyone interested in understanding strategy, and most of all, competitive differentiation. Good for middle and top managers with the responsibility to make things happen in an organization....as change agents.
Great little book about operationalizing strategies.
