Pretty accurate representation of Amazon's principles and how they are key to its explosive growth. I wish they used more examples to illustrate the value of those principles; it feels a bit cherry-picked as it stands. Really slim succinct book, finished in 1.5 hours.

Breathless at times yet informative account of what makes Amazon tick. Same examples, as meaningful as they are, are repeated throughout the book - without this duplication, it could be half the size yet just as informative. Still, it's a nice, not too lengthy overview of the practices you can't argue with. Highly recommended.

A precise and concise view of the underlying system that is helping Amazon disrupt and become a leader in almost every industry it enters. Considering this comes from Ram Charan, a management guru with more than 35 years of management consulting and coaching experience, that's not a surprise. Highly recommended.

A must read for any curious leader As one reads through this book, one cannot help but be amazed at the leadership principles practiced at Amazon, rigor mortis. A must read for any leader who truly believes in thinking big and out of the box.

Leitura fácil e repleta de exemplos e modelos replicáveis no dia a dia

Outstanding book on Amazon Great book on how amazon is successful in the digital age.the book describes how the company leadership principle a nd building blocks are all related and are in line with the company mission statement. Fascinating read

Ram Charan talks about how Amazon keeps innovating and growing through its guiding principles and customer obsession. It is written for business leaders but anyone can take a few lessons.

Disappointing and poorly written. I have a lot of respect for Ram Charan based on his previous work but this book clearly very poorly written. Anyone who writes a book on a topic is expected to have an in-depth knowledge, either via first-hand experience or by doing a lot of research. Clearly in this case it was neither. The authors seems to know Amazon based on some interviews with people who had dealt or worked for Amazon in the past or based on some earlier articles written by others. The con...

Đúng như tên gọi, quyển sách đã bật mí những bí mật đằng sau hệ thống quản trị của Amazon. Chỉ tính riêng amazon.com thì mình đã thấy đó là cả 1 hệ thống đồ sộ về bán hàng, inventory, fulfillment,… rồi. Nhưng không chỉ mỗi thế, mà Amazon còn có vô vàn dịch vụ khác như Amz Web Service, Echo, Alexa,… và sản phẩm phần cứng như Kindle… Vậy làm thế nào để Amazon quản trị và grow một loạt sản phẩm khủng như vậy? Có 3 khía cạnh chính mà mình thấy cực kì hay sau khi đọc sách: 1. Tập trung vào khách hàng...

The authors have distilled the basic management principles of Amazon and Bezos well in this concise work. A good introduction to the company, especially for those with limited knowledge of Amazon's management. This is not a book about Amazon. It is a work on management principles bTo be sure, at times it seems too endearing towards Amazon and Bezos but nonetheless a worthwhile read.

Es un libro corto que te narra muy bien la forma en que funciona Amazon. El problema está que por partes sentí que el autor daba vueltas en lo mismo con el objetivo de extender el libro. Pienso que pudo ahorrarse varias página si fuera más directo al grano y diera menos vueltas.Antes de leer el libro, tal vez sea bueno que tengas conocimiento de Metodologías Ágiles porque las mencionan varias veces de forma indirecta, tal vez esta información pueda agarrar de sorpresa a cualquier nuevo en el tem...

This book provides a comprehensive overview of Amazon’s legendary approach to management and leadership, presented in a way to maximize utility for managers and leaders who want to take pieces of Amazon’s management framework and apply them in their organizations. The book contains dozens of first-hand accounts from Amazonians and anecdotes about Bezos’s obsessions with operational excellence and putting customers first.

Simple, fast and easy to digestWas a quick read, easy to digest and follow. the author could have gone deeper in some of the principles. But would still recommend it to anyone who wants to get insights into one of the leading modern age companies

Livro interessante, da alguns insights, porém, parece mais do mesmo. Bastante superficial e a maioria do conteúdo é algo que todos que conhecem a Amazon já imaginam.A impressão que fico é que o autor fez muito rodeios para preencher mais páginas, poderia ter sido mais breve e objetivo.

We were each asked at work to read this book as part of a team assignment. The book highlights Amazon’s management approach and how it aligns to their business objectives. The relentless support for the customer impressed me the most with the empty chair representing the customer in the room for all business discussions. Solid read and interesting learnings and insights on a digital business leader and company.

Esperava muito mais que um livro superficial, cheio de apologias a Bezos e que trata a Amazon como um empresa perfeita.O livro circula em temas como métricas, cultura, centralidade do cliente, tomadas de decisões rápidas, temas que ja vem sendo falados e século. Mais do que isso, não aprofunda em operacionalização e como construir estas coisas.Quer ler um livro com do RAM CHARAN, leia pipeline de liderança.

What I liked:- Well structured summary of Amazon’s strategy and some of the actual management approachesWhat I didn’t like:- Very one-sided approach. While praising the company’s and/or Bezos’s “challenge” approach, this book is extremely one-sided, and doesn’t criticize anything in Amazon’s approach.

I wanted to understand amazon, the authors have only written about jeffWas expecting a lot more from this book instead it talks only about jeff and how he does this that etcVery expensive to not learn anything new

I picked this book looking at the author name Ram Charan. However, this looks like a PR book or obviously trying to sell a way of working - not something associated with the author. I loved the Data and AI chapter but knew the rest. Perhaps, not the target audience.

OUTSTANDING... a must read